Steve Beattie

Associate Consultant

  • Strong sales and brand development background
  • Wide ranging international experience - including UK, Europe, Middle East, India and Asia
  • Highly adaptable with a consistent record of success in diverse, often challenging, roles and assignments
  • Recognised motorcycle expert (in addition to wider automotive skills and experience)
  • Extensive experience with major organisations including BMW Motorrad, Harley Davidson, Volvo, Volkswagen, DC Cook, Carnell Motor Group and Lookers
  • Recent consultancy assignments, working with motorcycle and automotive OEMs and Dealer Groups, include network support and improvement, developing and implementing automotive processes and procedures, the set-up of new dealers (including facility planning, budget setting and performance reporting, sales planning, recruitment, people development, marketing strategies, network development and operational process definition), pre-owned development strategies and wider business consultancy.

Industry experience

  • Automotive OEMs
  • Automotive dealerships

Consulting expertise

  • Motorcycle specialist
  • Strategic consultancy
  • Network consultancy
  • Team development and leadership
  • Brand development

Steve is a key Associate Consultant with an extremely impressive track-record in the automotive industry.

With over 25 years’ experience he has a strong background in OEMs and Dealership development across multiple asset classes including motorcycles.  Highly experienced in multi-cultural environments he is an inspirational, decisive and pragmatic leader who sets and achieves goals and delivers sustainable outcomes.

"I am very passionate about what I do and I bring a deep understanding of dealer and OEM functions including international, industry best practice – I believe strongly in the maxim that 'retail is detail'."